Tim Hughes

Tim Hughes

CEO and Co-Founder at Azpertilo.ai

Qualifications

CEO and co-founder of Azpertilo.ai; co-founder of DLA ignite

Author of 'Social Selling: Techniques to Influence Buyers and Changemakers'

Recognized among top global thought leaders and influencers in sales (Thinkers360, Onalytica)

Education

Coventry University

Expertise

Social Selling

Digital Selling

B2B Sales

Marketing

AI in Sales

Leadership

Tim Hughes is a globally recognized social selling pioneer, author and speaker. He is CEO and co-founder of Azpertilo.ai, an enterprise AI platform for scaling authentic digital influence in B2B sales, and co-founder of DLA ignite, the social and digital selling consultancy he launched in 2016. Widely cited among the world's top thought leaders in sales, he is also a prolific content creator and leader within the Institute of Sales Professionals.

Experience

CEO and Co-Founder at Azpertilo.ai

Jun 2026 — Present · 1 mo

Enterprise AI platform for scaling authentic digital influence in B2B sales.

Global Partner at Digital Growth Collective

Oct 2024 — Present · 1 yr 9 mos

Global community uniting business leaders, tech experts and investors across five industries.

Leader at Institute of Sales Professionals

Apr 2023 — Present · 3 yrs 3 mos

UK government-backed professional body representing the sales profession.

Global Instructor at ThePowerMBA

Nov 2021 — Present · 4 yrs 8 mos

Business case contributor for ThePowerMBA sales curriculum.

Content Creator

Sep 2016 — Present · 9 yrs 10 mos

Author and influencer on social selling, digital selling and modern sales.

CEO and Co-Founder at DLA ignite

Aug 2016 — Present · 9 yrs 11 mos

Social and digital selling consultancy and methodology provider.

Qualifications

CEO and co-founder of Azpertilo.ai; co-founder of DLA ignite

Author of 'Social Selling: Techniques to Influence Buyers and Changemakers'

Recognized among top global thought leaders and influencers in sales (Thinkers360, Onalytica)

Education

Coventry University

Expertise

Social Selling

Digital Selling

B2B Sales

Marketing

AI in Sales

Leadership

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